AI Insights · Timothy · October 2021
Top 5 Beauty Retail Apps on Android in Switzerland for Q3 2021
Explore the performance metrics of the top 5 beauty retail apps on Android in Switzerland during Q3 2021, including downloads and active users.
During the third quarter of 2021, the top beauty retail apps on the Android platform in Switzerland exhibited varying trends in downloads and active users. Below, we delve into the performance of these apps, based on data from Sensor Tower.
Douglas – Parfüm & Kosmetik saw a relatively stable number of weekly downloads, ranging from 260 to 366. The app's weekly active users experienced a slight decline from approximately 1.8K at the beginning of the quarter to around 1.7K by the end of September.
The Body Shop Schweiz maintained a consistent download rate throughout Q3, with numbers fluctuating between 151 and 289 weekly downloads. Unfortunately, active user data for this app was not available.
RITUALS - Cosmetics experienced a noticeable increase in weekly downloads, starting from 126 in mid-July and peaking at 343 by the end of August. The app's active users also showed a positive trend, growing from 603 in mid-July to 869 by the end of August, before stabilizing around the 750 mark in September.
Mein dm displayed a gradual increase in weekly downloads throughout the quarter, reaching a high of 280 in mid-September. Active users also saw an upward trend, growing from approximately 1.4K in late June to 1.6K by early September, before slightly declining to 1.5K by the end of the month.
Marionnaud Schweiz had the lowest download numbers among the top five apps, with weekly downloads ranging from 33 to 137. Data on active users for this app was not available.
These insights, provided by Sensor Tower, offer a snapshot of the performance of leading beauty retail apps in Switzerland. For more detailed analytics and trends, visit Sensor Tower.